Freelancer Bangladesh | Your Future Online Skill Booster


Upwork Proposals: 8 Golden Rules for Writing Upwork Cover Letters

5 Mins read

When applying for a job on Upwork, it’s important to remember a few key rules for writing an effective cover letter. First, be sure to introduce yourself and explain why you’re the best candidate for the job. Next, provide a brief overview of your experience and highlight your skills. Finally, be sure to thank the employer for their time and consideration. By following these simple rules, you’ll be sure to create a winning cover letter that will help you land the job you’re after. Let’s know  8 Golden Rules for Writing Upwork Cover Letters to Get Top-Level Jobs.

First, if you don’t know How to Create an Upwork account you can read this.

Also, Read UPWORK MISTAKES: 71% of Freelancers Make How to fix them?

What should be included in a cover letter for Upwork?

There are a few key things that should be included in a cover letter for Upwork: 

1. A brief introduction of who you are and what your skills and experience are. 

2. Why you are interested in the job? 

3. What you can bring to the table and how you can help the client achieve their goals. 4. A call to action, telling the client that you would be happy to discuss the job further and answer any questions they may have.

95% Of Upwork freelancers get their job proposals instantly archived. I’m going to show you the 8 hilariously wrong things that they’re doing. 

How do I get big jobs on Upwork?

So that you can be in the 5% that land the big jobs. What’s up guys, I’m Farabi Faru, a Content writer in UpWork. In the past four years, I’ve earned over $1.5 million on Upwork, and I want to help you do the same. Your goal is to win jobs with great clients that pay lots of money. 

How to win clients on Upwork?

My goal is to show you how to do that with a simple, repeatable process. So I’m about to break down the 8 things to avoid at all costs within your proposals, the golden rules to follow to get 3x the replies, And the one secret that no one else is telling you. Let’s go.

See also  Top 10 Tech Skills 2022 According to Upwork.

Full disclosure: I’m not a sales copywriter. I haven’t read all the books. All I know is what consistently worked for me in attracting awesome Upwork clients who are a blast to work with and who pay top dollar. 

How to get Upwork jobs?

The path of the job is pretty straightforward and we are on step one. People winning jobs on Upwork starts with a high-converting cover letter. 

What are the funniest Upwork proposal mistakes?

First, you need to AVOID making these 8 common mistakes people make when writing cover letters –

So first, let’s look at what people are doing wrong in their cover letters: 

Dear Sir / Madam. I am very Confusion right now. I am certain that I fully understand your job requirements. 

Oh really, do you know? Although, indeed, I do not have much professional experience. Yeah, don’t do that. I promise that I will… Oh, You’re making promises already?! Please consider my proposal.

 If it was good, you wouldn’t be writing that. You asked for two relevant work examples – I included four. So you don’t listen, or what…? I have already done a draft of your job. You don’t listen. Here are my questions about your job. Thank you, bye-bye! If you have done any of those, then you must leave a comment down below. It is physically impossible not to. About that last one: Yes, you should be asking questions, but now is not the time to do it. Not in your proposal. 

Second, learn and APPLY the golden rules of writing Upwork proposals

How do I write the best Upwork cover letter?

Let’s talk about where you should be asking questions. As we get into the golden rules for proposals, wherever possible, use the client’s first name. It shows that the message is personalized. You can find it in the feedback history along those same lines. 

See also  How to Get Your Upwork Profile Approved in 2022

If you have the information, Google the business, because industry experience plays. But if you’ve worked with someone extremely similar, then do not mention them. Instead, here’s what you should be doing

I’ve worked with another client in this space, and I think you might find it very interesting to have a chat. That’s it. Keep your proposals short and sweet. 


The highest paying clients don’t have time to read long messages! Then hit them with authority and social proof. You have to show them your value. What I like to do to establish authority is use client quotes from your profile. You also then have to be offering a very clear CTA. 

When should I ask Upwork client questions?

There should be only one thing that that client has to do. And that CTA, that call-to-action, should be to book a call with you. Yes, you’re going to have questions. You ask those questions either in a call form or on that call itself. 

Remember: the P.S. Plays. People will skim through an entire message, not even click your links, but will read the “P.S.” At the bottom of the message. It is scientifically proven by someone that I can’t even remember their name. 

How to win Upwork jobs as a beginner?

You’ve got to keep experimenting – you’re going to find that you’re going to put in a lot more work when you’re early on in your freelance journey. But the more work and more track record that you have with clients, The more that your work, examples and projects, and feedback are going to do the heavy lifting for you. 

This is the REAL Upwork readiness test

So, think you’re ready to go? Hold on a second. The number one thing that no one else will tell you, is you have to read Upwork’s terms of service in full. This is not optional, people. Every single $1 million+ freelancer knows the terms of service like the back of their hand. 

See also  How to open Upwork account in 2022

The better you know the terms of service, the more money you’re going to make because not doing this is like not reading an employment contract for $10,000. You show up on Monday, you work like a dog all week and on Friday, you show up with the work and ask to be paid, and the CEO’s response is like, “thanks for the work. I’ll take that, but we didn’t approve for you to do that.

So we’re not going to be paying you.” That is literally what you’re setting yourself up for. And if you’re sitting there nodding your head, thinking, “Evan, I know the exact situation of how that can happen on Upwork,” then I want you to comment with a 100 emoji down below. 

But don’t spoil it for everyone! If you’re kind of fuzzy or sitting there thinking like, “yeah, I’m lost,” Then the item at the top of your to-do list is to take an hour, read through, and understand the Upwork Terms of Service. I guarantee you it’ll help you get your next job faster, which is what we’re going to talk about in this video right here. 


The cover letter is one of the most important aspects of applying for a job on Upwork. It is your opportunity to introduce yourself to potential clients and explain why you are the best person for the job. By following the tips outlined above, you can ensure that your cover letter makes a great first impression and increases your chances of being hired.

54 posts

About author
I am a freelance writer and editor from Bangladesh. I have over 10 years of experience in the publishing industry and have written for both local and international publications. I am a versatile writer with a keen eye for detail, and my areas of expertise include travel, food, and lifestyle. In addition to writing, I also have experience in copywriting, proofreading, and fact-checking. I am a reliable and hardworking freelancer, and I am confident that I can deliver high-quality work to my clients.
Related posts

How to Become TOP RATED on Upwork In 2022

6 Mins read
Hello Everyone, and Welcome Back to my another Article, AL Farabi Faru from Freelancer Bangladesh, where I teach you different ways that…

How I Become a Freelance UI/UX Designer on Upwork

7 Mins read
If you’re reading this, you’re probably interested in learning about UI/UX design. UI/UX design is a relatively new field that combines user…

How to be a Successful Freelancer on Upwork

6 Mins read
Introduction There are a few things you need to do if you want to be a successful freelancer on Upwork. First, make…

Leave a Reply

Your email address will not be published.